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Tova Helgesson is a Swedish YouTuber and content creator, born on April 21, 1999, in Kävlinge. She gained widespread recognition in 2015, becoming an early internet phenomenon with her everyday vlogs and comedic videos. Her unfiltered personality and unique style quickly earned her a dedicated fanbase.
In 2016, she was the big winner at Guldtuben, receiving awards for Vlogger of the Year, Breakthrough of the Year, and Video of the Year for Städar mitt rum. Later that year, she faced controversy when her YouTube channel was shut down after she posed fully clothed in different sexual positions in a video. YouTube cited her age—under 18 at the time—as the reason for the removal, but her channel was later reinstated.
Helgesson has also appeared in television productions. She starred in Tova testar vuxenlivet on SVT Play and co-hosted Tova & Bente on Viafree alongside fellow YouTuber Bente Fielding (formerly Schramm).
Over the years, she has remained a significant social media figure, frequently ranking among Sweden’s most influential online personalities, as recognized by Medieakademin.